Chael Sonnen: “Jiu Jitsu is the most vicious skill set I’ve ever seen.” Bmac talks to The Bad Guy

I had a chance to sit down with fight promotion genius, “The American Gangster” Chael Sonnen, to discuss promotion and marketing in the Jiu Jitsu world. In this conversation, Chael shares some interesting insights for BJJ athletes, and a story about the Islam vs Volkanovski fight surrounding the controversial IV issue, as told to him by Craig Jones. Hit play to uncover valuable lessons from Chael Sonnen and elevate your Jiu Jitsu marketing knowledge. Don’t forget to subscribe for more exclusive content!